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Southwest Tow Operators Association
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This customer received 19 flyer designs from 5 designers. They chose this flyer design from LV Design Studios as the winning design.
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US$140
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19 designs
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5 designers
Flyer Design Brief
This piece is to drive tow companies and drivers to join the largest towing association within the state of Texas. It will be 3 pieces. A cover sheet that is mostly graphic with minimal copy, page two will be a letter and is not required for this exercise, page three will be a list of membership benefits and the pricing for each level. I have attached copy and their current logo. However, I DO NOT WANT the logo to drive the design. We need outside of the box thinking that is not confined to the limitations the logo presents.
Target Market(s)
Tow truck companies and drivers. Male 20 to 60 years old.
Industry/Entity Type
Pricing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The cover sheet must say "Let's Pick Each Other Up" the rest is all graphic and up to your discretion.
Would prefer a Southwestern/Texas type of feel. Down home. Family oriented. We're in this together type of flavor.
Must boldly promote price levels and options for signing up on page three.
Must use the attached copy for page three.
Should not have
- Clipart, Illustrations, ugliness