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This customer received 120 logo designs from 32 designers. They chose this logo design from GE as the winning design.
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Logo Design Brief
We need a logo design for a company that is focused on providing business and financial advice to clients with complexity with the aim of maximising the probability of them achieving their desired financial outcomes. I am very clear on what I want to achieve with clients. 3 things
* create certainty
* help others
* achieve more
Ultimately I want clients that a looking to 'make it happen'.
Target Market(s)
Target client is in the age bracket 30-55 year, in business, have complexity, are growing and need advice to set goals to achieve growth targets, willing to take advice, nice to work with and can afford to pay.
Industry/Entity Type
Business Consultant
Logo Text
FinBiz Advisers
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Fresh feel
Nice to have
- One element of pink
Should not have
- Not look or feel like an accounting practice