Internet content discovery service logo

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This customer received 51 logo designs from 20 designers. They chose this logo design from Workoholic as the winning design.
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Laudd, Inc. is a hot new silicon valley startup looking for a super cool logo to launch the company with. The Laudd value proposition is to be able to provide a discovery service for content such as news, video, music, games and apps by allowing users to click on the "Laudd" button on any content website or application.
The logo (or a part of it - such as the first letter) should also be usable as a clickable chicklet-size button (e.g. like the 'tweet' or 'like' buttons one sees on news sites)
Target Market(s)
US-based Internet users (male and female, all ethnicities) who are at least 23 years old.
Industry/Entity Type
Games
Logo Text
Laudd.com
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Ability to use a distinctive part of the logo as a small button that can be clicked to "laudd" the content being viewed. The button should be a separate file than the logo.
Nice to have
- One idea is to turn a ribbon (like the one here: http://commons.wikimedia.org/wiki/File:Green_ribbon.svg) slightly so that it looks like an "L" in Laudd. Then the same ribbon can be used for the button.