Parks Dept. Ad for Outside Exercise
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This customer received 34 advertisement designs from 15 designers. They chose this advertisement design from earldesigns as the winning design.
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Advertisement Design Brief
We need a design for a 1/3 page ad in a regional fitness magazine. I got the initial design from one of our staffers at the parks dept. and knew we should/could find someone, and spend a little money to do better. I've uploaded the initial design to help with understanding the idea of what we're looking for, but feel free to go in a different direction. Obviously, less text! And I don't know why it has it twice...
Target Market(s)
people interested in fitness magazines
Industry/Entity Type
Fitness
Look and feel
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Elegant
Bold
Playful
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Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- must provide a sense of why outdoor exercise is desirable and that the city of North Little Rock provides those benefits with our wonderful park system. Logo of the city (White or blue) and Parks and Rec contact info must be in ad, though certainly not as prominent as they had displayed in the initial ad.
Files
Download all files - 1.3 MBPDF
Graphic2sm Tuesday, 17 November 2015 15:32:13
Tuesday, November 17, 2015
EPS
NLR Logo Tuesday, 17 November 2015 15:40:04
Tuesday, November 17, 2015
Payments
1st place
US$160