• A$240

• 38 designs

• 11 designers

Graphic Design Brief

Traffik is a store providing great, ready-to-eat, no-fuss food. Our main items are Pita meals, and Super Salads. And we have a need to advertise this food on the go business!

We have a large number of pedestrians passing the store three times per day, and require some advertising to promote or food, and attract these people. We are looking to have artwork created for use within the window and A-Frame. Effectively, a Poster Design. The size required is A1 (594mm x 841mm).

Common terms we use within the store and with our customers are:
- "Fine Food Take Out On The Go"
- "In and Out"
- "A Meal in a Pita"
These could be a source of promotion within the artwork

To keep a consistent branding, the "TRAFFIK" text/font, and Green Man image must be used (attached). Fonts: traffik font is called "goodmorningafternoon" and the font used for refood the multi-culti way is called "whipsmart" both of which can be downloaded for free. You can view our Facebook page here www.facebook.com/traffikfood however, we are very open to the introduction of new colour and imagery. We are fond of the current 7 Eleven advertising which has a slightly animated effect - example attached.

Updates

Hi all 

we have uploaded a few pictures which we would love you to draw some inspiration from. It is the design that is featured on most slurpee cups and slurpee machines in all 7 Elevens. We really like this pop of colour and animated yet modernized look. We realised that although advertising the food is a great way to show the customer what we have we want a more generalised eye catching sort of advertisment that can be featured on our window no matter what the food we are serving. We are a very innovative shop that is constantly updating our menu and therefore we dont want one thing to be featured amongst the others. Please draw inspiration from the images uploaded aswell as from our facebook page (www.facebook.com/traffikfood) to come up with something amazing!! were really loving the creativity and hope that these few images will help you understand exactly what we want. 

Warm Regards 

Added Wednesday, June 26, 2013

Industry/Entity Type

Advertising

Look and feel

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