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Jumbo direct mailing Postcard design
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This customer received 22 flyer designs from 9 designers. They chose this flyer design from Anderson Graphic Design as the winning design.
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US$140
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22 designs
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9 designers
Flyer Design Brief
I need a design for an oversized postcard mailer that will be marketing a ballroom dance studio located in Cary, NC. We are an Arthur Murray franchised dance studio and considered the gold standard for ballroom dance lessons. Our instructors our certified and top quality. The size of the postcard is 8.5" x 5.5" and will be full color. Our website is caryarthurmurray.com
This will be marketed to men and women. Average age is 30-60. Mostly females apply, but some males, see sliders.
We want an eye catching postcard to get people to call. We are offering a free dance lesson to people that either call or go to our website and fill out the form.
Some ideas we had for headlines are:
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Bored in Cary? Looking for something new to try? Learn how to
-Spice up date night
-Meet new people at our dance parties
-Lose weight
-Gain confidence while learning a valuable social skill
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We can discuss headlines and text in feedback discussion.
I will be uploading some creative assets you can use for this project, but are not required to be used at all. They are not the best looking creatives.
The final design should communicate a fun valuable social activity and skill to the reader and showing how our school is the best quality in the market. Using gold and black colors could accompany that.
Target Market(s)
men/women luxury market, age 30-60. affluent individuals
Industry/Entity Type
Dance Studio
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.