• US$170

• 57 designs

• 22 designers

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T-shirt Design Brief

1/6/16 Please see uploaded file for an example for a "Brushed Stroke" font I'd like to consider. This isn't a must have.

1/6/16
The following message MUST be presented in this design and be EASILY readable.

Leave room for:(21st Century Biker logo design project 1558564) at the top

is all about People With a Passion for Riding Motorcycles
The Bikes They Ride
The Roads They Travel and
The Places they Stop Along the Way



12/29/2015
Re: 21st Century Biker t-shirt Design (in conjunction with a Logo Design)

The first round of submittals for the t-shirt project provided some excellent work! I have a very high level of appreciation for the time and creative effort everyone put into their work. Thank You!

Having gone through that process I’ve gained an important aspect to the concept of the 21st Century Biker that can work.

The whole concept of the 21st Century Biker is about the people who have a passion for motorcycles. Putting that global, universal understanding into a single graphic for a shirt seemed like it could be a bit much to produce but then it came to me. How about making the shirt about the message and not a single graphic to show the intent.

I’ve attached a separate document with the words to use. Everything needs to be reader friendly with the OPTION of adding some smaller graphics. I’m concerned that the use of graphics will overpower the shirt, taking away from the written message BUT, if you can find a way to include graphics that build on the universal concept of the 21st Century Biker AND add to the message . . . I’d love to see it!

The winning shirt design will include the winning logo design from project 1558564.

PRESS RELEASE:
21st Century Biker is slated to become a Docu-Style Reality TV Show featuring people who have a passion for riding motorcycles. We share their passion by telling their stories, showing the world who they are and why they ride. The story comes full circle when we show you the bikes they ride, the roads they travel and the places they stop along the way.

Look back into the 20th century when Marlon Brando played Johnny Strabler in the “The Wild One”. Released in 1953, this movie contributed to society’s view of bikers as they watched rival motorcycle gangs terrorize a small town after one of their leaders is thrown in jail. Step outside of Hollywood, where reality overshadows fiction, to find some bikers joining forces to form gangs and motorcycle clubs. Contributing to a notorious biker image, where in truth, what they look like doesn’t say who they are. Although that image of the 20th century biker remains alive and well today, bikers of the 21st century are seamlessly morphing from nearly every aspect of society.

Today the 21st Century Biker encompasses one of the broadest spectrums of people in the world. We are a diverse multi-ethnic, socio-economic cross section of retirees, military, blue, white, pink collar workers, women, men boys and girls, all of whom love to ride.

21st Century Biker® breaks through the old stereotyping of bikers by introducing real people, in real life situations and circumstances who simply love to ride. It brings to light those bikers who successfully make their marks in life through
family, education, careers and adventures. We’re here to provide a channel for people with a passion for riding, the opportunity to tell their unique story and show the world who they are through a weekly TV series.

21st Century Biker - People with a passion for riding, the bikes they ride, the roads they travel and the places they stop along the way.

Target Market(s)

Although that image of the 20th century biker remains alive and well today, bikers of the 21st century are seamlessly morphing from nearly every aspect of society. Today the 21st Century Biker® encompasses one of the broadest spectrums of people in the world. We are a diverse multi-ethnic, socio-economic cross section of retirees, military, blue, white, pink collar workers, women, men boys and girls all of whom love to ride.

Industry/Entity Type

Retail

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 12/29/2015
• The words must be easily read without having to take up the entire back of a shirt.
• 11/7/2015
• Mulit-ethnic - reflect people who are retirees or have careers as military, blue, white, pink collar workers - the full scope of motorcycle types including all brands and types - The name "21st Century Biker" - An assortment of environments people ride in - Read the press release to imagine the character wanted in the graphics - appropriate

Nice to have

• Due to the amount of words graphics are not mamdatory. However if an artist can include both, without compromising the message, I'd love to see it. As for the use of graphics (check out the description) consider images like people in motorcycle gear, an assortment of motorcycle types, landscapes with twisty roads and places of interest.

Should not have

• Skullls with flames and daggers shooting out the eyes. - Colors like the hells angels or sons of anarchy.

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Files

Download all files - 0.1 MB