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New yoga clothing company, 2Be1, is looking for a few innovative T-shirt designs. This being the fir
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This customer received 155 t-shirt designs from 33 designers. They chose this t-shirt design from RebecaParra as the winning design.
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US$200
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155 designs
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33 designers
T-shirt Design Brief
We need a fresh, hip yoga t-shirt design for our new yoga clothing company, 2Be1 Yoga. I am looking to connect with one or a few designers that have the right look or feel for the style we are going for. Ultimately, I would be looking for at least six or seven designs to start with. If we find the right designer(s), future projects will be one on ones or direct. We are looking for designs based on traditional yoga themes (like shirts from Funkyyoga.com) but with a fresh/fun twist to them that would appeal to a younger crowd (i.e.18 - 35). I will upload ideas in a day or two. Ideas are things like a mandala made out of skulls and lotuses or a dancing Ganesh holding a flower? Also, I am happy to give credit to designers for unique designs. Looking forward to seeing your designs - 2Be1
Target Market(s)
Women and men interested in yoga, meditation or spiritual subjects. Target age 18 to 35. Someone looking for something that is hip, fun and unique. A shirt that says "I am into yoga, love, peace, a health lifestyle"...
Industry/Entity Type
Clothing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Preference for a design that is only one or two colors (three at most). Leaning towards either a design that is mainly white (maybe with a highlight color) that will show well on dark colors OR a design that is mostly black or dark grey that will show well on light colors.
- Must be a yoga/spiritual theme such as a mandala, chakra symbol, Ganesha (elephant god), Buddha, lotus or other similar theme.
Nice to have
- Looking for a modern take on classic yoga designs. So instead of just a mandala, a mandala made of small buddhas or skulls and lotuses. Instead of a typical Ganesha, one that is in a yoga posture or dancing.
Should not have
- Anything that doesn't have a positive, loving vibe. I am NOT looking for a dark, demonic or heavy metal look but something uplifting, positive and fun.