RACEWORKS Qld wheel & tyre ..wild high end mag & tyre business also selling performance products!

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This customer received 63 logo designs from 15 designers. They chose this logo design from hamkur as the winning design.
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Logo Design Brief
RACEWORKS Qld (don't want Qld too prominent!) wheel & tyre.
We need a design for a new wheel & tyre business which specializes in top end mags.
I'm not even sure if we want a logo, maybe just using the name as a statement with bold gutsy colours?? Quite like orange, red, black/charcoal & silvers?
As we are selling excitement due to making cars look great etc we are looking for something that really jumps off the screen!!! We really want to make business stand out among others along street so that when people drive past or pull up that get blown away by the whole name & logo so let your imagination run 'wild' and try to picture in your mind the best looking speed shop you can imagine!!! Cheers Craig
Target Market(s)
People with performance vehicles, luxury cars & 4 wheel drives.
Industry/Entity Type
Automotive
Logo Text
RACEWORKS Qld wheel & tyre
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Needs to really tell people in a bold & exciting way that we can make their vehicle look amazing with emphasis on quality and design!