• US$160

• 90 designs

• 24 designers

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Logo Design Brief

We need a new, fresher logo for my husband's Real Estate business. The existing logo is fine, but we are looking for something that better matches his website, coleylaffoon.com

He works for a luxury real estate broker, Hilton & Hyland, so it needs to match that level of professionalism and luxury. But Coley also works as a neighborhood agent, and he is very approachable and people love him, so nothing intimidating or too stuffy. His tagline is Home Starts Here, and I would like to see some options of that tagline implemented, but not all. Ideally, the colors would be blue, green, or orange (any range of those),. His website is clean and his logo should be too. Nothing too decorative, and it needs to look good online and in printed materials.

It should be smart, modern but classy, fresh, clean, professional, big city, current, and relevant to his industry.

Target Market(s)

men and women in Los Angeles, ages 28-60

Industry/Entity Type

Real Estate Agent

Logo Text

Coley Laffoon and maybe his tagline "Home Starts Here" but not necessary, would like to see options with and without.

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Coley Laffoon (his name), be very legible, and scalable, simple, clean, professional but friendly

Nice to have

• maybe implement his tag line in some options, but NOT all

Should not have

• nothing difficult to read

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Files

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