Simple, bold, playful logo for RND Works, a software company
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This customer received 39 logo designs from 26 designers. They chose this logo design from Logocraft as the winning design.
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Logo Design Brief
We need a logo design as the base for our new visual brand identity. The logo should be simple, bold and playful: simple in a way that it will excel in different environments (size, material, black and white, …), bold because we are not ashamed of ourselves and do things our own way, and playful because we want our projects to be fun and meaningful experiences for all stakeholders.
The color palette should be yellow-black-white. Yellow preferably muted. Think typical ”Under Construction” signs from the early days of the web.
Some further possible keywords to guide you into the right mood: western-style sci-fi cartoons, gears, steampunk, 2D/flat, negative space, military stamps.
The logo should read "RND.Works" or "RND.works", which will be the domain name, or just "RND Works", which will be the official name of the company.
Target Market(s)
Leaders of mid to large-cap businesses (personally)
Industry/Entity Type
Software
Logo Text
RND.Works
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.