Refresh
Supermarket Shelf Talker
Want to win a job like this?
This customer received 12 graphic designs from 3 designers. They chose this graphic design from G.Krastinkova as the winning design.
Join for free Find Design Jobs
-
US$140
-
12 designs
-
3 designers
Graphic Design Brief
Our small company sells products (food jugs and vacuum flasks) at store locations. We need shelf talkers and stickers that can help us accomplish the following task: main characteristics of our products have to pop out at the customers, so they don't miss us when passing by.
Shelf talkers and stickers are intended to be used till the end of our winter season.
Shelf talkerers need to be adhered to the edge of store shelves, while stickers are going to be placed directly on the surface of each box.
Specific shapes? We are open for suggestions: rectangle, oval, or round.
It will be good to take a look of the brand's products on Internet: food jugs and vacuum flasks.
Updates
There are two alternatives for this shelf talker
1) Card Type (with rectangular shape), size 4 x 30 cms.
2) Hanging Type, common shapes are round, oval, etc., size 12 cms. diameter.
The sticker can be 6 cms. diameter.
Added Friday, June 07, 2013
Project Deadline Extended
Reason: We want to have a few more hours, 48, to let all the designers that have accepted the challenge to submit a proposal or review it after our feedback.
Added Sunday, June 09, 2013
Target Market(s)
Age +25, male or female. Wealthy consumers, aspirational consumers and also those who wish to have the best.
Industry/Entity Type
Store
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Slogan in Spanish: "No más comidas frías"
(Translation: No more cold food)
Attribute: German quality.
Attribute: Hot or cold 24 hours (only product in the shelf with this feature).
Brand's logo
(Since shelf talker + sticker are going to be used during winter season, we want to sell heat capabilities, mainly).
Personality of the brand:
Confidence
High Quality
Prestige
Innovation
Design
Colours of the brand:
Main: Black and orange
Secondary: Yellow and white
Nice to have
- Main characteristic:
Inner body has a special coat (latest German technology) to preserve heat more efficiently.
Secondary characteristic
Made of HIGH QUALITY stainless steel
Should not have
- too colorful, we prefer to use the colors of the brand
