• US$400

• 62 designs

• 15 designers

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Logo Design Brief

We are a Start-up yoga studio in need of a logo that exudes our brand essence. These qualities are: traditional teachings, simplicity, community based, and authenticity.

Our logo needs to have the words 'Classical Yoga' , using a Sanskrit type-font. Please see the example in the attached document. It should also include Ganesha - the traditional Hindu God of removing obstacles. He has an elephant head - and is typically depicted dancing with one leg bent, and the other leg crossed over the standing leg (see examples). He may also have his hands with the first finger and thumb touching and / or one palm facing out and down. (Note: it does not need to be full body- this is just an idea)

The logo needs to exude classical and traditional yoga - while also having a bit of a modern/ urban flair. We want maximum 3 colors. All white may be nice - including red could also be great. The logo should give the feeling of joy, lightness and peacefulness.

Please be sure to take a look at the attached document for inspiration.

Target Market(s)

Typical: Middle Aged Women, Health conscious, bohemian

Industry/Entity Type

Community

Logo Text

Classical Yoga

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Ganesha, Classical yoga, Sanskrit type font
  
  Classical yoga should be easy to read - two words

Nice to have

• dancing ganesha, ganesha all one color, feminine lines depicting ganesha

Should not have

• NO Hindu sign of peace - resembles swasticka

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Files

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