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Logo Design for a professional financial strategist
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This customer received 118 logo designs from 37 designers. They chose this logo design from Black Graphic as the winning design.
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A$160
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118 designs
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37 designers
Logo Design Brief
Font LATO
We need a logo design for a new company based in Melbourne Australia called "Intended Wealth". We help consumers model their multiple financial options with consideration of tax and government benefits, to recommend the best approach towards whatever is their goal. Client's are in their 50s to 60s and have goals like pay less tax, payoff mortgage, help kids out with emergency finances, and use of tax smart strategies to save for a comfortable retirement. As a financial strategist, we model and provide the most appropriate strategy for clients who want to change their existing spending lifestyle and habits in order to achieve a comfortable retirement. Our believe is that "wealth by guided smart steps, not by luck".
We would like to see designs that use two colors, preferably Black and green (same tone as that used in design crowd). Logo should have the words "intended wealth" and a icon, something similar to DesignCrowd's. You can play around changing of text to image for "i" in intended and also the "w" in wealth. Icon could be a compilation of these two text or just an image.
The Final design should communicate financial safety, growth, confidence, and sustaining energy.
Target Market(s)
Comfortable retirement Financial Strategies for people in their 50s and 60s
Industry/Entity Type
Financial Service
Logo Text
intended wealth
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- LATO
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The Final design should communicate financial safety, growth, confidence, and sustaining energy.
Nice to have
- We would like to see designs that use two colors, preferably Black and green (same tone as that used in design crowd). Logo should have the words "intended wealth" and a icon, something similar to DesignCrowd's. You can play around changing of text to image for "i" in intended and also the "w" in wealth. Icon could be a compilation of these two text or just an image. A sense of a good partnership.
Should not have
- Dollar sign/note, egg in a nest, gold bar/pot