• US$160

• 40 designs

• 18 designers

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Logo Design Brief

I'd like a logo that isnt visually messy and if you scale it up or down you can still see the logo clearly. I need a design for wide application so it will look good on a retail tag, letterhead or business cards. As inspiration think Mountain Lifestyle. The logo needs to attract a woman who loves a sophisticated mountain style but still wants to have a little fun. The clothing is fashionable, comfortable, cool, not fussy. Apres Ski Apparel for women in their late 20's 30's & early 40's.
I want the feeling of fun but sophisticated. The price of the line is more towards upscale but think of a hip sophisticated California mountain girl who has money but isnt stuffy or stuck up.

Target Market(s)

Women in their late 20's, 30's and 40's

Industry/Entity Type

Womens Clothing

Logo Text

Après Babe

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Conceptual Simplicity
• The accent above the e in "Après"

Nice to have

• A mountain as the A in "Après
• Not a must have just an idea
• Frosted blue's
• In image #6 I love the font in that for the "Babe" part of "Apres Babe"
• for the "Apres" font I like more of a font in image #6

Should not have

• Nothing too literal more metaphorical in design.

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Files

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