• £120

• 65 designs

• 26 designers

---

Logo Design Brief

We need a logo design suitable for business cards and small flyers for a small, local one man business called "My Tech Man". I want the brand to be about being straightforward and helpful - making the complex simple for normal, so non tech savvy folks can enjoy their technology by offering to fix their niggling tech issues and train them in their own homes on how to get the most from their technology - without costing them a fortune. The design should look warm and personal, not overly colourful and should communicate humanness, reassurance and help rather than complexity and formality.

Target Market(s)

Non technology savvy people who are struggling with aspects of their technology. Mostly an older demographic, 30+ years. Not interested in technology itself but what it can do for them and fed up with it not quite doing what they want.

Industry/Entity Type

Information Technology

Logo Text

My Tech Man

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• It should reproduce well at lower resolutions, so no fine detail and be clear enough to read when presented on a business card. I'd like to send this design to go into local pamphlets that get distributed in the area so it needs to be look good, even when treated badly by amateur printers! It should have some obvious inclination towards technology.

Nice to have

• A subtle elegance to the design.

Should not have

• Anything that may be deemed offensive by a diverse public audience. Avoid lots of colours.