• US$200

• 28 designs

• 15 designers

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Logo Design Brief

Most financial firms focus on accumulating money. We teach families/businesses how money works and show them where they are unnecessarily and unknowingly transferring their hard-earned wealth over to others.

We want to teach people how to free themselves from Banks and Wall Street and forever live with financial peace of mind. Our strategies are powerful but not well known.

Problem: our website is freedomfsg.com which stands for Freedom Financial Services Group. I did that to get a ".com" address. Now I'm struggling with such a long name. I'd like the brand to be more-Freedom Financial Services.....unless you can get "group" in the logo.

Previously, we were known as "The Freedom Project" and our approach was "welcoming" and "don't be afraid, it's ok, we'll teach you." Now, I'm needing a little more power and authority in our look. I originally thought "red" but now we've chosen green as our main color. We are not a forest green-more like the "Evernote" logo green. All website images will be black/white and we're going for a smokey and powerful look on the site.

We are not "old white, 60 year old men behind mahogany desks." I want our logo to reflect authority but uniqueness. We are tweaking our tagline but we're considering "Challenging Conventional Wisdom by Achieving Unconventional Results."

You can decide what you want on the logo-I was imagining at a minimum "Freedom Financial" and, of course, at a maximum "Freedom Financial Services Group."

Target Market(s)

Free thinkers, independence driven, those who believe they should keep the money they've earned, Ages 30-65

Industry/Entity Type

Financial

Logo Text

Freedom Financial Services (see description above)

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.