City-Chic/Environmentally Conscious Logo Design Project
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This customer received 25 logo designs from 9 designers. They chose this logo design from KQconcepts as the winning design.
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My company name is The Urban Sprout. I'm opening a natural skincare line for babies with sensitive skin. I chose the name because I represent a demographic of 30-something, young, urban mothers who don't want settle for cheap, mass produced synthetics and chemicals to put on their babies.
I envision the colors to the be earth-tones of deep brown and green. I am open to additional colors as well. I have attached a picture from my website that I really like.
I want to capture city-chic meets environmentally conscious.
Updates
Designers,
Added Tuesday, May 28, 2013
Target Market(s)
Women, 30-something, urban, trendy. Women who love beautiful design and products.
Industry/Entity Type
It Company
Logo Text
The Urban Sprout
Logo styles of interest
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The design must capture trendy and earthy. I want my customers to feel good about buying plant-based products.
I definitely want green in the design. I want to see a leaf please.
Remember: Beautiful simplicity, chic and whimsical. Make being green feel "in, "trendy" and "cool."
Nice to have
- I would really like to see a green leaf in the design. I can see the "t" in sprout as a stem with a leaf and maybe spouting out alone or out of dirt?
I definitely want to see text more text than picture, but please be creative. I love creativity, but I also like simplicity.
Should not have
- I don't like the graffiti look. I don't want that to be what people think of when I say "urban"