• £120

• 65 designs

• 26 designers

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Logo Design Brief

I need a logo to be created for my artistic music and production group - Kaashi Arts based in London, UK.

Kaashi is the ancient name for the spiritual city of Benares (Varanasi) in India. It is where the Benares gharana (school) of music originates from.

Our group is concerned with showcasing the finest of Benaresi music, artists, poets, photographers, film makers and more.

It is a very mystical place with a huge depth of spirit and character. I would like the Logo to some how encapsulate the spirit of Benares whilst being as clear and distinctive as possible. Hope that makes sense!

Ive added some pics of Benares and related artists to help you form some of an idea of this.

I have also provided some links of some videos on youtube to help inspire you!

Benares Tabla (drums)
https://www.youtube.com/watch?v=bMQFjeizOlM

Benares Sarangi (Stringed instrument)
https://www.youtube.com/watch?v=8GAPxs2V9a0

Benares Video from an american group
https://www.youtube.com/watch?v=thz3c6vBaEY

Fingers crossed!

Target Market(s)

Lovers of Music, Arts, Poetry, Spirituality, Humanity and India!

Industry/Entity Type

Group

Logo Text

Kaashi Arts

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo that encapsulates the spirit of Kaashi (Benares).
• I have provided links and pictures to help you along.
• Something recognisable, simple, artistic and relevant. Nothing say ultra modern or deviates too much from the idea of Kaashi.

Nice to have

• Elegant design.
• Not bright fluroecent colours. Colours in Kaashi (Benares) tend to be everything, but it would be nice to stay within
• Reds
• Golds
• Bronze
• Coppers
• Oranges
• Browns
• Earthy tones
• for the first iterations..

Should not have

• Nothing ultra modern !
• Would need to have the Words Kaashi Arts
• Would some sort of recognisable logo with it.

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Files

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