• A$160

• 76 designs

• 27 designers

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Logo Design Brief

Background:

Curtain Tracks Online is an online retailer of quality and affordable curtain tracking systems for the home. We sell a wide variety of modern curtain track styles for the DIY renovator who appreciates quality and style, but is looking to save by ordering online and organising installation themselves. Our target audience is both men and women aged 30-55 who are proficient at ordering online.

Curtain Tracks Online is the specialised offshoot of our original brand, Decorators Market (www.decoratorsmarket.com.au), a successful online retailer of quality custom-made curtains and furnishing fabrics. We would like the two business logos to have some synergy (without being too matchy) as they will serve to complement each other.

Industry:

Interior Design & Architecture

Visual Style:

Colours – black, white, grey
Use of an abstract/simple horizontal line to echo a curtain track on architectural plans/drawings
Synergy with existing Decorators Market logo and brand (www.decoratorsmarket.com.au)
Square shape
Open to truncation of business name to CTO for practicality on business cards, social media icons etc.

Values to communicate:

Economical, modern, simple, mature audience, stylish product

Target Market(s)

Our target audience is both men and women aged 30-55 who are proficient at ordering online.

Industry/Entity Type

Architecture

Logo Text

Curtain Tracks Online.

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Simple lines to echo the look of curtain tracks

Nice to have

• Please recreate the image below.

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Files