Residential Roofing Logo Refresh
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This customer received 75 logo designs from 26 designers. They chose this logo design from Digi Innovative as the winning design.
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We are an Atlanta based roofing business that has been in business since 1980 - our logo has been around almost as long. We are a family based organization that has traditional values coupled with modern business acumen. We are looking to refresh our logo to make it more modern and versatile. Our goal is to create a logo for our residential division and another logo for our commercial division. They will essentially be the same logo with only minor differences to distinguish between residential and commercial verticals. This project is for the residential vertical. The design should be appealing to men and women alike although we often see men as the decision maker for the majority of the projects we encounter.
Target Market(s)
Southeastern United States - primarily Georgia
Industry/Entity Type
Roofing
Logo Text
Hicks Roofing
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Other font styles liked:
- Stay close to existing font.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1) We would like to stay very close to the original font and font color 2) Drop the "Inc." from the logo 3) Get rid of the house in the background and replace with something fresh 4) Drop the "character/man" from the logo design
Nice to have
- Incorporate "Since 1980" in the logo
Should not have
- Any reference to Georgia, or geographic specificity