Studio Fitness and Personal Training

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This customer received 127 logo designs from 47 designers. They chose this logo design from ESolz Technologies as the winning design.
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Logo Design Brief
PRIDE: Fighting Fit, is my baby. Having previously owned a large gym which attracted the very top strongmen, powerlifters and bodybuilders, a divorce led to me selling up at a big loss, and moving to a new town.
PRIDE is my restart, a very small personal training studio where I get to indulge my real passion of working one to one with people to help them achieve their goals. The studio is still being built, but it is a very simple, no mood lighting or laminate flooring, no chrome, and definitely no pink dumbells.
The area has a lot of commercial gyms, and women's only training is well catered for, so something that stands out for the right reasons is what I need.
Target Market(s)
Core market is athletes, especially fighters, but also includes anyone who takes their fitness seriously and wants one to one private studio training.
Industry/Entity Type
Personal Trainer
Logo Text
PRIDE: Fighting Fit
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Other font styles liked:
- Anything bold and easily read.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- the PRIDE logo used by the Japanese MMA organisation is awesome, but it is owned by the UFC and brilliant as it is, got to be careful.
- must have the word PRIDE readable :)
Nice to have
- be creative, use colour or black and white, use a different font (be nice to use that font for all materials) as I am a fan of creative text.
Should not have
- barbells, dumbells, people posing, which are massively overused in the fitness industry.