Automotive Performance Shop Logo
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This customer received 46 logo designs from 17 designers. They chose this logo design from VGB as the winning design.
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Logo Design Brief
We need a logo that is eye catching and that embodies our grass-roots heritage. The shop color scheme is gray, black, and red and would like to incorporate this into the logo. In addition, the fact that we are a Florida based speed shop needs to be apparent. I have attached some rough sketches along with some graphics to give a feel for what we were thinking. Notice in one of the sketches, the outline of Florida is not too realistic...but more abstract which I like. The logo itself doesn't necessarily have to have the full shop name (Full Lock Automotive, LLC) but at least the acronym should be present (FLA). This project will potentially lead to more design work to include business cards, graphics for the website, stickers/vinyl decals, etc.
Target Market(s)
Predominately males ages 17-35. Many customers will be military members and adrenaline junkies.
Industry/Entity Type
Automotive
Logo Text
Full Lock Automotive, LLC
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.