• A$320

• 181 designs

• 47 designers

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Logo Design Brief

I need a logo for a new boutique management consulting business called Magenta Consulting that specialises in providing strategic advice to help grow digital businesses. It covers business strategy, marketing strategy, digital strategy, web product development, marketing campaigns, social, search, etc. From strategy to implementation.

URL is: magentaconsulting.com.au

My professional background is here: au.linkedin.com/in/kirstydavison

Competitors: other boutique digital management consulting businesses in Australia

Brand Personality: Smart/intelligent, Contemporary, Progressive, Digital, Energetic, Friendly.

Target Market(s)

CEOs/Managing Directors/General Managers and Marketing Directors

Industry/Entity Type

Management Consulting

Logo Text

Magenta Consulting

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Needs to work in the masthead of a website
• - Needs to work well in digital, mobile, print
• - Should work well in small sizes, eg. business card and digital icons

Nice to have

• - The logo should include the colour magenta somewhere, but too much
• - Nice if there is a device/icon that can be translated across other design elements, eg. powerpoint deck and website. More interested in icons/devices that are not based on the initials of the company name - MC. Could be depicting growth or strategy.
• - Good to consider how it can work as a horizontal logo or stacked

Should not have

• - Icons using 'MC'
• - Icons using people or men (I am female)