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Revamp of the Red Dot Tours Website
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This customer received 21 web designs from 9 designers. They chose this web design from pb as the winning design.
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€185
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21 designs
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9 designers
Web Design Brief
We are a 15 year old travel company based in Sri Lanka - we organize trips to Sri Lanka. We are one of the most established Destination Management Companies in the country. We are looking to revamp our existing website. Our website is our most powerful sales and marketing tool right now generating 75% of our business. Most of our business comes from the UK, Australia and hubs such as Singapore, Dubai and Hong Kong. We want to come across as an 'intelligent choice' cutting across all class and wealth barriers. We want our itineraries to take center stage. We want to demonstrate that we know the country better than anyone by having a very wide and well thought through selection of itineraries.
This is the brand ethos:
"Red Dot Tours does not seek to win custom by massaging ego, or be the epitome of style. But it is intelligent and it is not naff to book with us – quite the opposite. Our Price Promise means clients believe in its value – but also in its values: trust and honesty, quietly exceptional service, knowledgeable but unfussy. Red Dot Tours is a brand with few aspirations to be stylish or cool. It does the basics intelligently and it does them well. Book a Red Dot holiday and it does not say “they are wealthy and shopping at a high-class boutique” but it says something about you making an intelligent choice. It can cross class and wealth boundaries."
The company has a staff of 65 people, with 2 coders and one junior designer. We wanted to reach out to the wider world for the best web / front end design. We can handle the coding. We are looking for ideas / concepts for the home page + an inner level page template as well. Bear in mind the client profiles I attached and also the fact that most of our clients come from the UK and Australia. Please keep asking me questions... I will keep the brief going... and thank you for your time.
http://www.reddottours.com/
Target Market(s)
I have attached a document with the client types.
Industry/Entity Type
Travel Agent
Number of Pages Required
2 page
Colors
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Look and feel
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