JUST WALK - FESTIVAL OF WALKS

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This customer received 86 logo designs from 36 designers. They chose this logo design from carlomagno as the winning design.
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Logo Design Brief
We need to design a logo based on the following info:
Name/Tagline: FESTIVAL OF WALKS
The aim of the walks is to organise several different walks held on the same day from the same venue but walks into different directions and all walkers return to the same starting point. The walks are for the participants to raise money for their charities. The routes are scenic - along the river, country side and historical places. This needs to be reflected in the logo if possible
The walks will range from 10 km to 50 km to accommodate all ages and abilities with a view to enable them to raise funds for their local charities (Charity of choice).
All the walks start in Windsor, Berkshire, UK along the river, beautiful countryside, incorporating historical places and scenic routes.
The logo also need to reflect that the festival is a family walking event involving individuals of all age groups (men, woman, children) to raise money for the charity of their choice.
We intent to use the logo on our website, brochures, emails, press releases and banners and other forms of marketing materials.
The concept of this Festival of Walks involves fitness and fun which can also contribute towards raising money for a good cause.
We have a current website www.justwalk.co.uk based on our 2015 event but we will modify it completely on to the above mentioned concept.
Target Market(s)
Young, old, any one who is fit to walk and has a charitable heart. Aiming at professionals and corporate sector to get their employees involved.
Industry/Entity Type
Health And Wellness
Logo Text
Just Walk
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please visit the current website of the event to give you some idea of the project:
- www.justwalk.co.uk
Nice to have
- Can you show the walkers celebrating their completion of walks and the wearing the medals
- It will be better to have the logo in a round or circle style - as the medals will be round
Should not have
- Pets are not allowed due to health and safety reasons.