• US$160

• 17 designs

• 9 designers

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Packaging Design Brief

We're launching a new chilli sauce here in South Africa, and we're looking for an awesome design to kick off with. We need a wrap-around label for the bottles, which allows for space for us to change the flavour of the chilli on the front (habanero, Jalapeno, etc), and the ingredients. We're calling the line - Afreak'n Chilli. What makes our chilli so different is that its super packed with chillis (a usual hot suace btand may offer 23%chillis, whereas ours is more like 85%)

Target Market(s)

upmarket

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Wrap-around label
• - To be printed on clear (so the chilli shows through, so colour must work with the chilli sauce)
• - Space (and supply files) so that we can change the flavours of the chilli, on the front.
• - Space for ingredients somewhere side/ back
• - Near to ingredients, the words "Packed with chillis - no water!"
• - Also needs text "Oil may rise to the top, do not mix in! This seals in the flavour and heat.
• - as we will need to change flavour/ ingredients texts, please do not use fonts it will be impossible for us to get.
• - The bottles are all 15cm around, so that would be the width. There are small bottles which the label fits at 7cm high, and big bottles where the label will fit at 10cm high. We know we will have to make some of our own adjustments (as with all the different falvours) so if you can keep those dimensions in mind, great.
• Title: Afreak'n Chilli

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Files