Design of a logo / identity for online gift card service

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This customer received 43 logo designs from 21 designers. They chose this logo design from cyanide as the winning design.
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Start-up company requires logo /identity for its new Online/App Gift Card service called "Little Envelope"
"Little Envelope" will allow users (such as wedding couples, baby shower hosts, birthday party hosts) to direct their guests to one online/app resource, making it easy for them to select gifts.
The logo should be SIMPLE, CLEAN, Uplifting, MODERN, CRISP. You should consider how the logo can work in the App format, like the B in Booking.com, or G of Google
Elegant like Tiffany & Co
The tagline is "Gift Easy"
Target Market(s)
Young affluent, tech saavy, well-off couples
Industry/Entity Type
It Company
Logo Text
Little Envelope. Gift Easy
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.