Logo for large downloadable stock video animation collection

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Contest winning design

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This customer received 108 logo designs from 16 designers. They chose this logo design from HyperTime Studio as the winning design.

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Logo Design Brief

This is a logo for a product and will be placed on websites, in print and on the box version of the product.

Should be a clean design for the semi-pro and professional video editor market. The product is a video collection containing over 3k video clips in multiple resolutions available for download (and on optional hard drive) in 100 matching collections and across 14 different themes.

We definitely want the text "RocketVideo" incorporated or you may stack the words:

"Rocket
Video"

if it fits better in your design.


A tagline "Launch Your Video Project To The Next Level." is optional.

The text "100" amended to the name or design is optional to communicate that the product contains 100 collections.

You can find examples of all our video which will be included at www.motionloops.com

You may use the colors from the microsite in progress landing.motionloops.com/RocketVideo

Info Icon
Updates

Just a quick upload tonight to show a simple example of an idea that might be reformed into something strong. This was taken off a "build your own logo site" so it's not great - just shows some abstract of a rocket that might integrate well with the "rocketvideo" letter forms you create. 
Added Friday, June 24, 2011

After review of numerous really nice designs we have decided to stay away from bubbly or more cartoon-like rocket icons and stick with an edgy abstract rocket icon. An example of an edgy abstract rocket icon is design 332971. If you implement a rocket icon into your logo revisions it helps your chances of being selected by staying with that type of style. Thank you! 
Added Thursday, June 30, 2011

Target Market(s)

Professional and semi-professional video editors who use stock 3d animations in their editing projects.

Industry/Entity Type

Product

Logo Text

RocketVideo


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Clean look.
Nice to have
  • Incorporate the text "100" somehow to communicate that the product contains 100 collections. That part can be hidden or abstract.

Files
TIFF
Payments
1st place
US$160
Participation payments x 2
US$20
Total
US$200

Project Deadline
02 Jul 2011 14:00:00 UTC
Language