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15 feet by 50 feet Billboard Advertisement
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This customer received 27 billboard designs from 12 designers. They chose this billboard design from ALSADESIGN as the winning design.
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US$320
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27 designs
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12 designers
Billboard Design Brief
We need to create a large billboard advertisement for hiring Truck Drivers. The size is 15 feet by 50 feet.(it is a non-illuminated sign) Our company name is Taggart and we can use the phone number 844-4BIGPAY to have them call. Hiring truck drivers is tough and there are typically three things they care about.
1) Feeling like they aren't just a number to the company (Taggart is small and very personal) 2) Pay/benefits (we offer some of the top pay in the industry and have benefits) 3) New trucks (we have all our teams in new equipment)
Ideas we come up with are, but I don't think they are very strong.
Truckers!
Wait A Minute!
Think About Your Future!
Call Taggart
844-4BIGPAY
or
Stop!
Think about your future
Look!
Consider Taggart
Listen!
Call us at 844-4BIGPAY
I've attached our logo that can be used as well. Also we want good design in the background to attract drivers.
Target Market(s)
Truck Drivers looking for work
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- tight message so it is easy to read and respond while going down the road. Also although it is for a 15 x 50 today, flexible to be used by similar dimension billboards .
Nice to have
- good color pallet that isn't too over the top for cost, but crisp and sharp for such a big sign.
Should not have
- To wordy or complex
