First promotion of Midwest Water Resources to Ohio cities
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This customer received 20 postcard designs from 9 designers. They chose this postcard design from VEGA-Designs as the winning design.
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Postcard Design Brief
We need a postcard to introduce our services to small cities and towns in Ohio. Please visit our website
http://midwestwaterresources.com/what-we-do/wellhead-phase-ii/
Attached in the document below are pages with the information we need to include. These plans are required in Indiana, but optional in Ohio. We are trying to get people to do these plans because a drinking water protection plan is designed to do just that - protect drinking water. What's more important than keeping drinking water safe and knowing what to do if it is contaminated? We can help prepare for situations like in Toledo last summer:
http://ecowatch.com/2014/08/03/toxic-algae-bloom-500000-without-drinking-water-ohio/
Or chemical spills.
BENEFITS OF WHPP INCLUDE:
Groundwater is the only source of drinking water for most cities. The WHPP provides a means to help guard our drinking water.
Protection of the community’s health through prevention of drinking water contamination.
Promotion of the city’s image as being proactive in protecting public health and, in the process, promoting economic development.
Protection of the community investment in water supply systems. Prevention of groundwater contamination is far less expensive than groundwater cleanup
By properly managing, storing and disposing of hazardous substances, a community can save on the high costs associated with groundwater cleanup or replacement of contaminated public wells.
Target Market(s)
City officials
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- We can do full color on both sides if it makes the postcard more compelling.