Logo Design for Men's Minimalist Streetwear Company
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This customer received 89 logo designs from 18 designers. They chose this logo design from SM Graphics as the winning design.
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Logo Design Brief
I am looking to have a logo designed for a clothing company I am starting. The brand is supposed to be clean, relaxed, and is describe as minimalist streetwear initially targeting men.
The name of the company is be Three Six but will be written in Roman Numerals -
III VI (3 6)
Items will include:
T-shirts: t-s with shorter cut front fringe than back and slightly longer sleeves than usual.
Hats: Snap backs and potentially fitted with logo embroidered.
Shorts: one colour, relaxed fit
Sweaters & hoodies
Ultimately jackets and joggers + denim in future
The price point is to be high or above average and will be sold only in small stores or online Items are made in monochromatic colours with emphasis on black and white.
To better understand the competitors for this line check out BLVCK SCVLE (Black Scale), Zanerobe, Benny Gold, Obey, and Stussy.. The variation between my brand and the previously listed will be a minimalist, subtle, approach to street wear design.
Inspiration for the Logo:
The logo could be some how connected or depict God of Horus, God of Ra, Winged Solar Disk, (sun worship, 666) These concepts come from Ancient Egypt - and this is a theme I would like to see in the logo however in a modern/clean and subtle fashion. I would recommend googling The God or Ra, God or Horus, connection between 666 and sun worship, and Winged Solar Disk to gain a grasp on the underlying message behind the brand. Ultimately it represents power, divinity, and royalty. I also very much like the use of roman numerals.. and one thought would be to include the roman numeral for 666, or 3 6 (III VI) into the logo (very subtly).. I am not partial to this idea.. I am just putting it out there for your consideration.
The logo will majority be used as an embroidered logo on the chest, or bottom right or left side of a t-shirt, or centrally located on a hat. The logo may also be expanded in size and printed on t-shirts or sweaters. It would also be great if the logo was in such a format that it could be repeated into a pattern to line a jacket or inside of sweater, or inside edge of sleeve in tshirts so that when rolled up it is visible.
I am looking for a long term design partner to continued logo and graphic design relevant to this company.. Please feel free to reach out if you have further questions. Looking forward to seeing what you come up with.
I really like the logo attached in the pictures too - Just needs to be completed (the iii is running off the page)..
Cheers,
Target Market(s)
men ages 15 - 35, upper middle class to upper class, pop culture oriented individuals
Industry/Entity Type
Clothing
Logo Text
III IV or III 6
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- CHANEL.COM, GIVENCHY.COM, black-scale.com
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A clean, minimalist look with reference to the themes described in the project description
Nice to have
- incorporation of the attached - specific interest in the winged solar disk, incorporation of roman numerals relevant to brand name, a subtle ancient Egyptian connection would also be nice to see (ready project description)
Should not have
- no colours, intricate and busy design, cartoon like feel