• US$660

• 21 designs

• 8 designers

Packaging Design Brief

Asianwok is an Asian food purveyor introducing a new line of Marco Polo noodle products beginning with our 5-lbs box of dry Chinese style noodle directed at the Chinese population in the US. The Chinese markets are stacked with many low-price China imports...they are our only competitors. MP is the highest priced and best quality made in the tradition of the local renown Quon Yick noodle (going-out-of-business). The noodle is versatile for any noodle dish: in soup, chow mein, saimin, lo mein, spaghetti, any noodle recipe. Marco Polo is the brand. We want to standout from among the competitors, have a perceived high value and appeal to the Chinese noodle-eating population...most of whom came from China. Subsequent noodle products will be soba and udon.