• US$160

• 29 designs

• 9 designers

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Logo Design Brief

Border Grill has been in business in Marquette Michigan for almost 18 years. While we get very good marks in all the relevant social media sites (Yelp, Trip Advisor, etc) two comments that pop up are a) that we aren't "authentic Mexican" and b) that our food is bland. The current brand is very successful, so we don't want to completely overhaul all the locations. Our plan is to recreate one of the locations to a more authentic Mexican menu which will also incorporate much bolder flavors. The attached photos show a color palette that I like for the new brand. You can look at our website (www.bordergrill.net) to see our current logo and get a sense of who we are".

Target Market(s)

Young families, millenials

Industry/Entity Type

Restaurant

Logo Text

BG Cantina

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Visual cues that ties logo to original Border Grill.
• Modified version of the "Border Bird" (symbol used in Border Grill logo)

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Files

Download all files - 1.4 MB