TrackOne Studio Rebranding - New Logo Required For Software Company

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This customer received 15 logo designs from 8 designers. They chose this logo design from sbelogd as the winning design.

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Logo Design Brief

TrackOne Studio is a custom software design company that works exclusively in the K-12 education space. We design software applications for schools which help school leaders and teachers analyse and present academic data. Our data analytic techniques help schools identify students, subjects, and cohorts who are performing well or struggling academically. See our website: www.trackonestudio.com for more information. I have also attached some of our current brochures.

In terms of design we are very open to suggestions. We would like to maintain our use of blues if possible but would be happy to change the tone. We do not necessarily want to emphasis education or schools in our logo and would prefer to focus the design on variations of our company name "TrackOne Studio".

We like concepts that are more modern / abstract and perhaps focus on the "Track" component of our name. As such we have attached some inspiration (http://www.shutterstock.com/pic-89130838/stock-vector-abstract-color-metro-scheme-background.html?src=gsu4uoMoZTnskqRTdfEpiA-1-1
http://www.shutterstock.com/pic-61237798/stock-vector-editable-vector-subway-map-in-shape-of-a-tree.html?src=CjZi1AyRcaz7RIq5WN0pAw-1-6
http://www.shutterstock.com/pic-61237789/stock-vector-abstract-editable-vector-background-of-a-subway-map.html?src=pp-same_artist-61237798-CjZi1AyRcaz7RIq5WN0pAw-2&ws=1).

We are very open to other suggestion outside of this brief and would welcome creative suggestions.

The final design should show that TrackOne Studio is a modern software development house which helps schools to ensure students are tracking to a successful outcome. The final file format should be in .eps format for use on a variety of media.

Target Market(s)

Education

Industry/Entity Type

Education

Logo Text

TrackOne Studio


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

85cae6
33a6d7
0392cd
85acd3
3276b5
0455a3

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
Download all files - 0.7 MB
JPG
JPG
JPG
Payments
1st place
A$160
Total
A$160

Project Deadline
20 Apr 2015 01:06:22 UTC
Language

Logo Design inspiration
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