Reading and Genetics Project at Yale University

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This customer received 105 logo designs from 37 designers. They chose this logo design from 96 alex as the winning design.
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Logo Design Brief
We are a reading and genetics research project at Yale University. We work with children to discover the connection between our reading ability and genes. We want a logo that can somehow incorporate the idea of reading and genes (DNA). We have put together a few examples attached (by no means you need follow what we did, these are just some ideas). The word Lexinome was coined by our principal investigator. Is made up of two other words. Lexical (referring to language and reading) and Genome (referring to DNA and genes). Our main audience are children and families. The logo should be family friendly.
Industry/Entity Type
University
Logo Text
New Haven Lexinome Project
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.