Logo Design Project

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Contest winning design

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This customer received 24 logo designs from 7 designers. They chose this logo design from Joshua Carmichael as the winning design.

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Logo Design Brief

I require a logo in 4 versions for our startup called instafood.
This startup allows users to browse for (all available menus for restaurants) and if the restaurant allows it orders can be made. Home delivery is an option for some restaurants but is not a focus of the service.
This service is attempting to provide food orders to hungry customers no matter where they are and what device they have access to.
We are attempting to differentiate ourselves from www.menulog.com.au and www.eatnow.com.au and create a feeling of warmth and fresh good quality food - not fast food.

I require 4 variations.
Variation 1 - Full colour in sympathy of the following colours.
Variation 2 - same as number 1 but in its own self contained border.
Variation 3 - Monochrome.
Variation 4 - Monochrome reverse


Instafood is using the following colours already
Light Green - R176, G213, B15
Light latte - R247, G243, B233
Dark Latte - R164, G162, B139
Dark Grey - R82, G78, B75
WHITE

***Updated - The colours are the current colours used but we would like to see another (or more) bolder contrasting/complementary colours to really make the logo stand out.

The font on our website will be Century Gothic - the logo can use any font so long as it is sympathetic to this font

Info Icon
Updates

Looking at the the initial designs my brief was not completely clear - i have updated the brief to hopefully make the brief clearer.  We currently have colours we are using BUT extra colours that really make the logo stand out yet are sympathetic to the current colours would be good.
Added Thursday, March 14, 2013

Target Market(s)

18 - 45 yr old, Time-poor females and Tech savvy males.

Industry/Entity Type

Restaurant

Logo Text

instaFood


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Should have an extra Warm Colour (such in the red/orange/yellow tones)
Nice to have
  • Order fast. Eat well.

Files
Payments
1st place
A$360
Participation payments x 2
A$20
Total
A$400

Project Deadline
24 Mar 2013 10:09:29 UTC
Language

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