• A$400

• 226 designs

• 71 designers

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T-shirt Design Brief

Here is your chance to support human rights and get your designs out in to the world!

Amnesty International is the world’s largest independent human rights organisation. We exist to end human rights abuses and create a just world.
We are completely independent of governments and corporations in our campaigning work.

As part of our public awareness and fundraising activity in Australia we produce a range of merchandise including T-shirts and other clothing, books, gifts and cards.

We have used DesignCrowd for the past two years and received some amazing response from great designers around the world. I would like to thank DesignCrowd and everyone who has submitted a design. The designs we have already used have helped us raise more than $15,000 for our organisation.

We are again asking for your help to produce a design for clothing that is contemporary, creative and "cool".

We are looking for:
Designs that people will want to wear every day, not just to a protest march.
Something visual rather than text-based (although catchy messages will also be considered).
I will be eliminating designs that have birds or hands in them unless it is a really good design. Sorry, but we get a lot of designs with doves flying away or hands doing random things.
Designs that will appeal to different age groups.
Designs that take a risk and make a statement.

Winning designs may be used globally, taking your designs to the world!

I have provided links to our website, shop and the Universal Declaration of Human Rights, which may be useful for inspiration. I have also attached some images of the winning designs from the last two years.

I will be be viewing entries regularly and will provide as much feedback as I can.

I would like to thank you in advance for participating in this competition and helping Amnesty International promote our organisation through merchandise.

Regards,

Merchandise Manager
Amnesty International Australia


AI Australia’s website www.amnesty.org.au
AI Australia’s shop http://shop.amnesty.org.au/
The Universal Declaration of Human Rights http://www.un.org/en/documents/udhr/index.shtml

The design will be screen printed on the clothing and this may effect your colour choice etc.

Industry/Entity Type

Human Rights

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• The design does not have to include our logo, but the logo will be placed somewhere on the piece of clothing when it is printed, so it would be great if it can be in the design somewhere.

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Files

Download all files - 2.4 MB