Creativity vs. Design Artists have a different view of the world around them. Where most folks see the mundane, artists see multiple dimensions of li ...more Creativity vs. Design Artists have a different view of the world around them. Where most folks see the mundane, artists see multiple dimensions of life. Creativity is the ability to express these visions of life in a way that is unique to the artist's experience. It's the passionate pursuit of utilizing various mediums to enhance the sublime and embolden the vague. Design is the process of assembling individual components for the purpose of communication. Successful design creates an open dialogue whereby the designer has reached the viewer on a level that illustrates a clear message and purpose. I am passionate about graphic design and marketing because it allows me to create a vision of an abstract idea, and design a form of communication that allows the viewer to understand the message and motivates them to act. hide